In the years since the launch of search engines such as Google and Ask Jeeves, search engine algorithms have undergone numerous updates and innovations. That’s why many SEO companies offer specialized SEO services to help businesses in specific (and competing) industries succeed.
Some of the most common examples of SEO marketing services include.
- Local SEO
- E-commerce SEO
- Voice Search Engine Optimization
- SEO Audits
For many companies, traditional SEO services provide everything you need to be successful. However, if you are a local or eCommerce store, local and eCommerce SEO services offer a competitive advantage that can maximize the impact of your SEO strategy.
In some cases, search engine optimization services will focus on specific areas of SEO, such as.
- On-page SEO, which focuses on optimizations related to your website, such as your title tags, content, etc.
- Off-page SEO, focusing on optimizations related to your online presence, such as your website’s backlinks.
- Technical SEO, focusing on optimizations related to your website’s backend, such as your page speed, site architecture, etc.
Since SEO requires on-page, off-page and technical SEO to be successful, it is not uncommon for companies to invest in these services. Most people will opt for a full-service SEO plan that includes on-page, off-page and technical SEO because these plans provide you with an all-in-one solution so that you can spend your time elsewhere.